A motorist was taken to hospital after his car crashed into a famous Bexhill landmark on Sunday afternoon (December 7).
Police closed West Parade after the vehicle hit the Sovereign Light Cafe at around 2pm.
The cafe was packed with customers at the time, but miraculously, no-one inside the building was hurt.
The driver, a 46-year-old man from Bexhill, was treated at the Conquest Hospital in Hastings for a neck injury.
The collision caused some structural damage to the building, and firefighters were called to make the scene safe.
The Sovereign Light Cafe was closed on Monday while officials from Rother District Council assessed the damage.
Stella Brennan-Wright, owner of the Sovereign Light Cafe, said she was optimistic the business would be open again by the end of the week.
She told the Observer: “Luckily the car did not actually penetrate into the cafe, but it bent the radiators out and the cladding of the wall out.
“At the end of this week we start serving our Christmas lunches, so we want to get going and back up and running as fast as we can.”
And it’s not just local loyal customers who are keen to see the popular seafront cafe up and running again.
The Sovereign Light Cafe achieved global fame a couple of years ago thanks to Battle band Keane, who wrote a song about the humble cafe.
The video to accompany the Sovereign Light Cafe single was filmed along the seafront in 2012.
As a result of the song’s popularity, Keane fans from across the globe have made the journey to Bexhill to visit the cafe.
Bexhill Police have appealed for witnesses to Sunday’s incident to come forward.
Anyone who saw what happened is asked to contact Sussex Police on 101, quoting serial number 0444 of December 7.